Skip to content
Lighting and design for an immersive shopping experience
The Yann MONTFORT agency, specialising in interior architecture and design and based in Paris, has entrusted INSOLIT with the integration of TR Down luminaires in selected areas of the Samsung store in Marseille.
The project focuses on precise and strategic lighting, designed to highlight specific areas of the store while responding to the different needs of each environment. More than just a retail space, the store is conceived as a place where visitors can connect, discover, enjoy and share experiences.
The renovation preserves the original structure and natural character of the space, integrating a contemporary lighting concept that complements the existing architecture. With their metallic finishes and refined aesthetic, the TR Down luminaires provide focused and functional lighting, enhancing the different areas without taking attention away from Samsung’s products.
The result is a balanced and inviting environment, where lighting helps create a welcoming and contemporary atmosphere, highlighting both the design of the space and the brand’s identity.
A project in which lighting goes beyond its technical function to become an essential tool in shaping the consumer experience, transforming a visit to the store into an immersive and memorable shopping experience.
INSOLIT | Light that shapes spaces and transforms experiences.
